Bling Certified Collection

“Support the Wave. Bling Out. Stand Out.”


This ain’t just a drop — it’s a movement.

The Bling Certified Support Collection represents authenticity, unity, and Detroit confidence — made for the ones who back the vision before it blows.


From the streets to the spotlight, every stitch speaks to the real ones who hustle with heart and shine with purpose.


Each piece — the Bling Certified Hoodie, Long Sleeve Tee, and Sweatpants — is built with that ugly-rich energy: tough, bold, and unapologetically fly.

Crafted from heavyweight materials, chrome-inspired graphics, and sealed with the J$720 Seal of Style, this collection embodies what we stand for:


 Real ain’t perfect. Perfect ain’t real.

 Shine through struggle.

 Support the wave — don’t just surf it.


J$720 is for the dreamers, the grinders, and the ones who make being themselves look fly.

It’s not about fitting in — it’s about standing out with raw authenticity, Detroit soul, and Shrek-green confidence.

720 & Park Collection

“You Are Now Watching: The J$720 Wave.”


The 720 & Park Collection is a time capsule and a statement piece — a love letter to the early 2000s, when BET, music, and real style ruled the screen. Inspired by 106 & Park countdowns, living room memories, and Detroit’s rhythm, this collection brings that golden-era energy back with a modern twist.


Each piece — from the Support Hoodie to the Boxy Tee and Contrast-Stitched Sweatpants — tells a story of style, sound, and legacy.

It’s the moment you used to rush home for after school — the glow of the TV, the static on the screen, and that feeling that something special was about to come on. That’s the heartbeat of this drop.


Designed with heavyweight fabrics, frayed details, and Y2K-style contrast stitching, every fit blends vintage soul with street-ready design. It’s BET nostalgia reimagined through the J$720 lens — a mix of comfort, confidence, and authenticity for the new generation of tastemakers.


Tap In & Turn Up.
You’re Now Watching: The J$720 Wave.
Broadcast Live From the Heart of the Culture.


From Detroit to the world — this isn’t just fashion.

It’s a rerun of realness, remixed for right now.